New in Flowla: Credit-Based Automations, In-room Workflow Setup, and More

The holidays are right around the corner, and before we all sign off for some well-deserved rest, we’ve got two early gifts for you to unwrap:

• The third edition of our annual Sales Almanac, packed with the biggest sales and CS trends from 2025
• A fresh Flowla product update, designed to help you hit the ground running in 2026 – with smarter automation, clearer visibility, and more control

Let’s start with the big picture, then dive into what’s new in the product 👇

The 2025 Sales Almanac is live 📖

Our 2025 Sales Almanac brings together the most prominent sales and customer success trends from the past year – straight from operators in the field.

It’s built to help you:

• Reflect on what actually worked in 2025
• Spot patterns across sales, CS, and enablement
• Prepare your strategy, systems, and workflows for 2026

👉 Read the Almanac for free and join the discussion on LinkedIn to share what resonated most for you.

A clear, credit-based system for automations 🎟️ 

Automation only works if you understand what’s happening under the hood. That’s why we’ve introduced a transparent credit-based system for workflow usage.

Here’s how it works:

• Standard workflow actions consume 1 credit
• AI-powered actions consume 2 credits

Why this matters:

• You get clear visibility into how automation is being used across your team
• It’s easier to balance standard vs. AI actions based on impact
• RevOps and team leads can manage usage intentionally, not reactively

Instead of guessing what automation “costs,” you now have a simple, predictable model that helps you plan, scale, and optimize with confidence.

🎁 A holiday gift: 100 free monthly credits

Everyone should experience the magic of automation. 🪄

That’s why we’re rolling out 100 free monthly credits to users on Starter and Pro plans, so you can experience Flowla’s most powerful automation and AI features firsthand.

What this unlocks:

• Test real workflows in real deals
• See which automations actually save you time
• Build confidence before deciding to upgrade

Think of it as a sandbox for automation – no pressure, just proof.

Take Flowla’s most powerful AI & automation features for a spin before deciding to upgrade.

👉 Sign in to Flowla to claim your holiday credits 🎁

Configure workflows directly inside your rooms 🔧

Automation works best when it’s close to the work itself.

You can now create, view, and manage workflows directly inside individual rooms and templates – no tab-hopping required.

What’s new:

• Clear indicators showing which workflows apply to a room
• Visibility into which sections and actions are automated
• Easier adjustments as deals progress

Why this matters:

• Reps understand why a room behaves the way it does
• Teams avoid duplicate or conflicting automations
• Automation becomes part of the deal workflow, not a separate system

This makes rooms easier to manage, easier to trust, and easier to scale.

Workflow setup that speaks your language ✍️

Not everyone thinks in triggers, conditions, and logic trees – and they shouldn’t have to.

We’ve updated workflow setup so triggers and conditions follow natural, human-readable language. Setting up automation now feels more like describing what you want to happen than configuring rules.

The impact:

• Faster setup for first-time users
• Fewer mistakes caused by overly technical logic
• Less reliance on RevOps for everyday automation needs

Automation becomes something your whole team can confidently use – not something only specialists touch.

(And if you ever want guidance, you can still book time with Delia, your Account Manager.)

AI brings drafts where you work 📥

Speed matters – but control matters too.

You can now enable “Save as draft” on any Send Email workflow action. When this toggle is on:

• AutoPilot writes the email for you
• The draft lands directly in your Gmail inbox
• You review, personalize, and send when ready

Why this matters:

• You get the speed of automation without sacrificing judgment
• No more copying text from tools into Gmail
• Reps stay in their natural workflow while still benefiting from AI

It’s automation with a human-in-the-loop – fast, safe, and confidence-building.

Wrapping up 🍬

These updates are all about setting you up for a strong start to 2026:

• More clarity around automation
• Less friction in setup and day-to-day use
• Better balance between speed and control

On behalf of the entire Flowla team, Happy Holidays and a wonderful New Year! ✨